
How AI Can Maximize the Value of Membership
The famous American Express ad declared that “Membership has its privileges,” and that’s as true today as it was when it first aired in the 80s. But what good is a membership if your members aren’t getting everything out of it that they can? Too often, individuals and organizations sign up for memberships, only to not realize its value and not renew.

How to Pamper Your Attendees Without Even Trying
The busy lives that event professionals and their attendees lead can often leave them feeling drained at the meeting’s end, but what if your guests left an event feeling more refreshed than when they arrived?