Rendering of social space at Moxy Hotels

Marriott International’s lifestyle brand Moxy Hotels will make its American debut with two properties opening this spring. Marriott first launched Moxy in 2014, in partnership with Swedish furniture maker Ikea, with the first location in Milan near Malpensa Airport (MXP). Plans to bring the brand to the United States were announced last year, as a number of hotel companies brought forth lifestyle brands of their own.

“We are excited to debut Moxy Hotels in the U.S., beginning with New Orleans and Tempe, as we believe that the aura of each city completely embodies the essence of Moxy—fun, edgy and social, all with a youthful spirit,” said Global Brand Director Vicki Poulos, in a statement.

Moxy New Orleans will be located steps away from the French Quarter in downtown New Orleans when it opens in April. The 108-room hotel will have a hand-crafted cocktail bar, plus a coffeehouse and grab-and-go food station open 24 hours a day. It will also boast a full-circuit fitness center.

In March, Moxy Tempe will open as one of Phoenix’s newest properties to capitalize on the lifestyle traveler trend. The 186-room hotel will have a bar that serves local beers and cocktails. It will also offer 24-hour food and beverages service—including bagels and coffee in the morning and naan pizzas and to-go options in the evening. Meeting space will encompass four rooms within 4,000 sq. ft. of space. Tempe’s underground art scene and nightlife will play a role in the property’s theme and design.

Moxy Hotels will have inviting lobbies and social spaces, along with free Wi-Fi throughout all spaces. Guests will be able to connect with hotels in the Moxy Digital Guestbook, where videos and pictures can be posted via Instagram. Hotel elevators will also encourage social media interactivity with built-in photo booths and local props. All properties will offer a library that’s designed for visitors to plug-in electronic devices or have a quiet read. Guest rooms will be equipped for keyless entry and have hi-tech amenities, such as screen casting and motion-sensor lighting.

Marriott announced that it will open several more Moxy Hotels in the U.S., including in New York City, San Francisco, Seattle, Chicago and Nashville. The brand will also expand across Europe in the cities of Munich, Frankfurt, Berlin, Oslo, Aberdeen and London. Moxy’s rapid growth is part of a larger plan to open nearly 150 hotels around the world in the next 10 years.