Iberostar Hotels & Resorts will make its debut in the United States with the opening of two new hotels in New York City and Miami as part of the company’s commitment to expanding its reach in the U.S. market. Scheduled to open June 15, the Manhattan hotel located in the center of the city will be a four-star boutique hotel with 205 rooms across 16 floors. Guests will stay a short distance from key tourist attractions, including Times Square, Grand Central Station, the United Nations, Bryant Park and the Flatiron District.
“We are extremely excited to launch a new hotel in New York, one of the most vibrant cities in the world. With its prime location and focus on service, this new hotel is the perfect way to mark our entrance into the U.S. market,” says Jose Antonio Gonzalez, vice chairman and CEO of Grupo Iberostar in America. “This property will be a valued addition to our portfolio by our current customers and will also allow us to reach a new audience in the U.S.”
The new hotel in New York will be set inside an iconic stone and red brick building dating back to 1928. It has undergone a series of renovations in recent years, giving the hotel a refreshing and modern twist. The ground floor will feature a lobby area, as well as a variety of cuisine options such as Silverleaf Coffee & Tea and Silverleaf Tavern, a baroque-inspired lounge.
In December, the hotel chain will introduce its second American property with the opening of Iberostar Berkeley in Miami’s South Beach. In the famous Art Deco district, the South Florida boutique property will be located in a renovated 1940s Art Deco building with 96 guest rooms. By opening its first two properties in the United States, Iberostar plans to reinforce its offerings available in the urban sector of the company’s portfolio.
Iberostar Hotels & Resorts is a chain based in Palma de Mallorca, Balearic Islands, Spain, and was founded by the Fluxa family in 1986. Iberostar is an integral part of Grupo Iberostar, one of the main Spanish tourist companies with over 80 years of experience. Grupo Iberostar boasts more than 100 hotels with four- and five-star ratings in 16 countries around the world.
