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Getting Started with Strategic Meetings Management

Presenter: Julie Haddix, Director, Enterprise Marketing at Cvent

This webinar has expired, but more educational content is available on Smart U

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This webinar was originally scheduled for October 29th, 2019.

Strategic Meetings Management sounds great in theory, but many organizations still struggle to understand what exactly it is and how to implement it. Because of this ambiguity, SMM is often misclassified as a complicated program that is hard to put together. In this webinar, we’ll debunk the myth that SMM is incredibly complex by breaking it down into bite-sized pieces. Learn best practices and tried and true approaches as directed by Cvent SMM gurus. The size of your company doesn’t matter; SMM can be adopted by companies of any size. When it comes down to it, it’s about streamlining your event process to save time and money, while creating a better attendee experience.

In this webinar, you’ll learn about Strategic Meetings Management and how to:

  • Create an effective meetings policy
  • Uncover the superpower of technology in building out your program
  • Track and measure your program’s success
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